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Is it better to use WooCommerce or Shopify?

The choice between WooCommerce and Shopify depends basically on your priorities and the type of product you want to sell. If you value full control, flexibility, scalability, and lower long-term costs, WooCommerce is generally the better option, especially to sell digital products such as courses, downloads, licenses, or subscriptions. WooCommerce doesn’t charge transaction fees, and it has extensive customization available without any additional costs.

On the other hand, Shopify is ideal in case you want to get your store up and running as quickly as possible and to deal with as little technical maintenance as possible. It provides easy setup, built-in hosting, and a stable infrastructure, which is appreciated by beginners and fast-growing startups. Shopify can sell digital goods as well, but it usually requires additional apps and can incur additional fees—especially if you are not using Shopify Payments.

In summary:

  • WooCommerce — best for full control, customization, and selling digital products.
  • Shopify — best for quick setup and ease of use.

Michał Mikołaszek

Michał Mikołaszek

I’ve been leading Grafiduo since 2010 as the CEO. Together with my development team, I create e-commerce solutions, websites, and digital designs that combine functionality with aesthetics. I focus mainly on WordPress, WooCommerce, and Prestashop, helping businesses grow through well-crafted online experiences.

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